Sekar Sundaram - Weblog of Sekar Sundaram |
Rahman love to work in the night. why?
Rahman is also known for some strange personality quirks. Like his inclination to work during the nights and sleep during the day. When asked how he developed this unexpected and unusual habit of sitting up all night and working and making others work with the same passion, the same perseverance, the same precision to come up with nothing but the best, the best that will satisfy him and satisfy a filmmaker like the filmmaker who is madly in love with his music. He says he used to work the whole day when he worked as a jingles man, working on all kinds of ad films. He started working on the few films that came his way after 6 pm. Soon he was working from 6 am to 6 p.m. and then from 6 p.m. to 2 am and then it went on from 6 am to 6 p.m. the next day. The unusual man's unusual schedule now starts at 6 p.m. or 7 p.m. and then goes on till 6 am.
"For a creative job, there are no working hours. When something doesn't work out, I usually continue working. Initially I used to work in the day, but My work used to get extended into the night and slept at 2''O clock and then it got later and later and I used to miss my morning prayers. So I thought why not work in the nights and sleep in the day." "It started when I was working on films and jingles simultaneously. It used to be nine to nine in a studio, ten to five on jingles, three hours of sleep, and back to the studio. Then I realised that I actually liked working in the night - it was quiet and serene. There was another reason too. When I used to work till three or later and hen fall asleep, I missed out on my prayers, so I decided to stay awake for a few more hours and complete praying. By then it would be six. So, now I sleep from nine to three." Speaking about how he relaxes, he says."After I finish a film, I mostly take my family to the Dargah where we pay our respects to the Aulia. Otherwise I meditate and sometimes Internet.
"For a creative job, there are no working hours. When something doesn't work out, I usually continue working. Initially I used to work in the day, but My work used to get extended into the night and slept at 2''O clock and then it got later and later and I used to miss my morning prayers. So I thought why not work in the nights and sleep in the day." "It started when I was working on films and jingles simultaneously. It used to be nine to nine in a studio, ten to five on jingles, three hours of sleep, and back to the studio. Then I realised that I actually liked working in the night - it was quiet and serene. There was another reason too. When I used to work till three or later and hen fall asleep, I missed out on my prayers, so I decided to stay awake for a few more hours and complete praying. By then it would be six. So, now I sleep from nine to three." Speaking about how he relaxes, he says."After I finish a film, I mostly take my family to the Dargah where we pay our respects to the Aulia. Otherwise I meditate and sometimes Internet.
Characteristics of Leo Man (Its Me - August Born)
He likes to comb his hair backward, open his forehead showing a dignified facial expression. His eyes sparkle, but slightly showing laziness. He talks firmly and slowly like a lion, confident and ego proud. Outside, you may think he is kind and gentle person, but inside he is a strong and secure person. If he is frightened, he will re-act and respond right away. His words always seem normal but mostly imply "order and demanding". He will not talk fast, or can not talk fast, neither walk fast. In a crowd or at work he will act normally, but not for long you will see him standing out of the crowd and be a center of attention with his words, or his action. You might think he is a shy guy, but deep down inside he wants to power over his family and his friends. He just waits for that right moment.
Do not take what is his, and do not order him, or else you will see a fierce lion. He respects elderly and senior, but will never bow down and accept like a looser for he will rather die than loose his dignity. He talks bluntly even on an occasion that he should not say such thing. He is a compassionate guy and always look at other people on a bright side. He likes people to listen to him. Even he has such a blunt and bold personality, he could easily reach his goal without making any enemy. Once disagree with him on something, he can be very up set like a rainy storm on a summer day. It will only last a short time, then he will be back a cheery merry person again. He is a bright and witty guy, and he will not put any efforts on something that he thinks it will not work and waste his energy.He is a good planner and can well manage his job assigned. When he gives order, he expect them to be carry out exactly. He is the leader type that the followers love. He can give other people advice and solve problems for other people well, except his own mess. He can be easily hurt by other people especially if you do not trust or respect his ability. You could compliment him sometimes and make this lion be your kitty with no difficulty. He is not a good judge for he listen to many people and tend to belief all sides.
You can hardly see a Leo man with no woman by his side. If you see him alone, he could already have a love one in his heart, or just broken up with one. Because he is very proud, he can change many girl friends. He will do many things for the woman he loves, but loosing his face is not one of them. Leo man can not live without love, because for him love is a ray of light. He likes people to rely on him, it's make him feels "in power". He may complaint if he is asked for favor, but deep inside he is happy that you asked him. If you offer to help him , he will refuse you right away. When he is broke, he can find money still. He is not careful with his way of spending for he has fun with spending money and happy to buy what he likes. He lets other people borrow money from him easily even if he has no money, he will run to his friend to borrow money for you.
He likes first class, first quality of everything. He can work hard like a mad dog, and sometimes can be lazy like a lazy sleepy cat. When he works, he is very serious. When he parties, he can be a party animal. If he ask you out, you will sure have a fun and jolly time. He will take chance with his love life, so if you know how to handle him, you will win. If he is your loved one, it won't be a romance novel. You have to be ready to calm him down when he over reacts to small matters because your cool stability will control and ease his mood. If you can not handle or understand him, your relationship will be like a demolition zone, an on and off relationship till all your friends tired to hear about your breaking up and making up. Beauty is always in the eyes of the lion. You have to be dignified to walk with the lion king. Your looks is part of his image and ego and he is very proud about it too. If you want his attention the first time you meet, you better be astoundingly attractive. If you have a first conversation with him, you have to show him how much you adore his thinking. He likes to talk and not knowing that he likes to talk about himself.
Source:
Yahoo Answers
Source:
Yahoo Answers
Che Guevara - My Another Hero!
"ஒருவன் தன் வாழ்க்கையாலும் மற்றவர்களுக்கு எடுத்துக்காட்டாக வாழ்ந்து காட்டியதாலும் பல்லாயிரக் கணக்கானவர்களை தன் வழிப்படுத்தினால் அவன் என்றைக்குமே சாவதில்லை.."
- சே குவேரா
Waka Waka - I ♥ Shakira
Waka Waka Lyrics:
You're a good soldier
Choosing your battles
Pick yourself up
And dust yourself off
And back in the saddle
You're on the frontline
Everyone's watching
You know it's serious
We're getting closer
This isnt over
The pressure is on
You feel it
But you've got it all
Believe it
When you fall get up
Oh oh...
And if you fall get up
Oh oh...
Listen to your god
This is our motto
Your time to shine
Dont wait in line
Y vamos por Todo
People are raising
Their Expectations
Go on and feed them
This is your moment
No hesitations
Today's your day
I feel it
You paved the way
Believe it
If you get down
Get up Oh oh...
When you get down
Get up eh eh...
Tsamina mina zangalewa
Anawa aa
This time for Africa
Tsamina mina eh eh
Waka Waka eh eh
Tsamina mina zangalewa
Anawa aa
Tsamina mina eh eh
Waka Waka eh eh
Tsamina mina zangalewa
This time for Africa.
5 C's
The 5 C's to help you see bigger and better results;
1. Commitment to start, continue and complete
2. Courage to deal with change and obstacles
3. Confidence in your abilities
4. Certainty about the outcome
5. Consistency in action
2. Courage to deal with change and obstacles
3. Confidence in your abilities
4. Certainty about the outcome
5. Consistency in action
Tapping the Power of Digital Media
Log on to the web and attractive advertisements scream out at you. Beat the ambush and you are immediately waylaid by more subtle plugs on various online communities, forums, blogs and even social networking sites.
Instead of cribbing at these besieging promotions, why not hop onto the bandwagon of the new-age career of digital marketing.
Instead of cribbing at these besieging promotions, why not hop onto the bandwagon of the new-age career of digital marketing.
Given today's era of increasing web usage, growing internet penetration and social media ubiquity on the one hand and saturation of traditional marketing mediums on the other, digital marketing offers the perfect playground for businesses to reach audiences worldwide.
Digital marketing comprises the internet, email, mobile and other related channels that form the primary way people interact and communicate today. The high-impact, flexible, targeted, measurable and economical power of digital media has big and small companies alike scampering to exploit the novel, attractive and creative features in an attempt to both reach out to the customers and also mine untapped markets. Statistics reveal that companies that use internet marketing get up to 1300% profit as compared with traditional marketing! Little wonder then that digital media forms a lion's share of most marketing campaigns – be it publicity, sales leads, community relations or customer service.
As a career prospect
The dynamic, upcoming industry of digital marketing is fast-gaining momentum as a promising career choice, especially among the youth. Helping companies stay ahead of the curve by utilising the commercial perspective of modern digital media is taking the world by storm. This massive marketing platform is poised to become the most sought-after profession what with its fascinating, stimulating and rewarding aspects.
As Rachna Gupta, Founder Director, International Institute of Creative Marketing opines, “The industry has already grown over $1 billion worldwide in the last three years and is expected to continue its upward trend. No marketing budget, plan or strategy is now considered complete unless it includes a digital component.”
Yet, it cannot be perceived as simply moving traditional marketing methods to a digital platform.
The work here is two-fold – building an online presence to up the brand awareness quotient as well as monitoring the public image, consumer insight and relationship with customers.
Digital marketers develop fine-tuned strategies for product launch, promotion, brand building, increasing sales or public relations. The tools for spreading the message are varied - targeted advertisements, search engine optimised articles, initiating conversations, participating in discussions, links, comments, polls and so on. They also tactically leverage different social media tools like Facebook, Orkut, LinkedIn, Twitter, Google+, YouTube, Flickr, etc. for everything from creating a buzz about the product/service, getting people talking about the brand, generating leads/inquiries, powering traffic to websites and building fan loyalty. Digital marketing strategies have to be well-integrated into the overall marketing mix. Measuring the success/reach of digital marketing efforts with metrics like e-mail delivery statistics, search engine results, site visits, users' clicks on links and related benchmarks is imperative.
Educational qualifications
Traditional marketing education, IT or mass communication background or experience in advertising/ sales/ brand building gives a foothold in the digital marketing industry. Yet, professional certification in digital marketing per se imparts thorough understanding of digital technologies and applications for improving customer engagement. Business schools have also started incorporating digital marketing modules in their marketing programmes.
Again, the field is changing dramatically and quickly. It is essential to keep abreast of constant changes or risk becoming obsolete.
Personal traits
Digital marketing demands tech-savvy individuals who can easily absorb new technology. Basic knowledge of web design, social media and web-related software is requisite. It also calls for a creative streak, analytical bent, good communication skills and willingness to spend long hours glued to the web. The work (completely different from merely browsing the web or connecting with friends) is demanding as it delivers real-time results and is measurable with more ease and accuracy. Being a nascent profession, employers look more for aptitude than experience!
Scope
Exciting job opportunities beckon in digital marketing solutions companies and in-house marketing/ social media departments of big organisations. For instance, HP-India created a job profile just to administer their Twitter and Facebook profiles!
Individuals can even opt to set up their own marketing firms or go the freelance route.
Roles and designations vary from company to company. Interesting positions are cropping up like interactive marketing specialist, social media strategist, audience acquisition manager, communities manager, social media coordinator, SEO strategist, social media web developer, web analytics manager, etc.
Trained and qualified digital marketing experts are in high demand everywhere as more and more companies are shifting their focus to digital marketing strategies. Being a new professional discipline, there is immense scope as well as ample room for everyone. Nidhi Makhija of Experience Commerce says, “The industry is so new and many opportunities lie undiscovered. There's vast scope to grow either into a digital planner or as a business development executive. These are just stepping stones into higher positions – Account Directors and VPs of Business Development.”
Another plus point is the hefty pay packages as big companies allocate huge budgets for digital marketing. Freshers can easily earn Rs.2 to 3 lakhs per annum with prospects of exponential growth in the future.
To sum up, the future of marketing lies in the digital medium and making technology work for brands will surely rule the virtual world!
Source: The Hindu
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